2024 B2B Survey Results
Discover the pressing challenges and shifting trends happening within B2B
Download NowDownload NowDownload NowFeaturing real-world applications by industry giants and practical advice for integrating genAI into your business strategy, this report conducted by Forrester dives into how this revolutionary technology is impacting the B2C commerce industry and the tangible benefits of genAI.
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Challenge
Provided by industry analyst firm Forrester, “The State of Generative AI in B2C Commerce Solutions” is a comprehensive exploration into how generative AI (genAI) is transforming B2C commerce, gathering insights from 22 leading B2C commerce vendors and offering a window into the future of customer interaction and product presentation.
The research highlighted in this eBook demonstrates how genAI enables vendors to provide superior support, enhance agent productivity, and generate dynamic product information, ultimately leading to improved customer satisfaction and operational efficiency. Through real-world examples from companies like Best Buy, Wayfair, and Amazon, the report underscores the tangible benefits of genAI, from enhancing customer service to optimizing product listings for SEO.
Download the report now to discover how to unlock the full potential of utilizing genAI in B2C commerce, ensuring that your brand always stays ahead of the curve and at the forefront of innovation.
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In this report by Forrester Research, discover the power of the circular economy, where rethinking the traditional supply chain model can offer solutions to reduce consumption, extend product lifecycles, and encourage recycling and reuse. Packed with real-world examples and actionable insights, this report provides a comprehensive look at how manufacturers can adopt circular strategies to cut costs, reduce environmental impact, and stay ahead of regulatory demands.
Read the whitepaper
This holiday season, shoppers are blending online and in-store experiences, tightening their budgets, and prioritizing eco-friendly purchases more than ever before. From omnichannel optimization to sustainability-driven purchases, discover key insights that will help you maximize holiday sales and minimize the dreaded post-holiday return season.
Read the whitepaper
Discover the critical challenges facing the B2B industry today, ranging from adopting B2C-inspired buying experiences to mastering product information management and regulatory compliance, along with actionable strategies to overcome these challenges, ensuring that your organization not only survives but thrives in this new digital era.
Read the whitepaperSign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
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