2024 B2B Survey Results
Discover the pressing challenges and shifting trends happening within B2B
Download NowDownload NowDownload NowDiscover the latest trends impacting the year’s biggest shopping days, and learn why ensuring enriched, accurate product information is the key to thriving in the holiday shopping rush.
Keeping regulatory information accurate and up to date is vital to avoid costly penalties and safeguard consumer trust. In this guest blog by Akeneo partner O2 Commerce, discover how Akeneo simplifies the entire process by centralizing legal notices, automating updates, and ensuring traceability through integration with DAM tools.
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The retail industry is evolving fast, and 2025 is set to bring exciting changes. Whether it’s the revival of in-store shopping, the rise of social commerce, or AI-driven personalization, retailers are pulling out all the stops to create memorable shopping experiences. Discover the top trends you’ll see next year, and find out how brands are gearing up to meet the changing demands of today’s savvy shoppers.
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Discover how businesses can easily lower their return rates this holiday season. By providing accurate product information tailored to various regions, offering an interactive platform for customers to share reviews, and creating a seamless hybrid shopping experience, businesses can boost sales, enhance customer experience, and gain an advantage over their competitors. With this, customers can rest easy knowing they’re receiving the right product information during the holiday season.
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The B2B industry is moving away from traditional, in-person sales and embracing the digital experiences that today’s buyers have grown to love in their personal shopping. But with vast product data and complex buying journeys, the transition is no easy feat—enter AI. From data consolidation to 24/7 support, AI is enabling B2B companies to bridge the gap, discover how AI is helping B2B organizations meet this new demand, transforming the industry in ways that will impact everything from data accuracy to customer satisfaction.
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In a world where reckless consumerism and a “take, make, and dispose” mindset dominate, understanding the importance of the circular economy is more vital than ever. Discover the principles of the circular economy and why reliable product information is essential for its success. Plus, learn how adopting a circular approach not only minimizes environmental impact and conserves resources but also drives innovation, resilience, and customer trust.
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Understand the impact of Natasha’s Law on food manufacturers, retailers, and brands, and how centralizing product information into a PIM can enable businesses to comply with Natasha’s Law without requiring a significant investment in new resources or increasing the workload on existing product information teams. Plus, we’ll dive into how organizations can utilize this piece of legislation to safeguard their customers’ health, reduce risk, and provide a better overall customer experience.
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As shoppers increasingly seek a blend of digital convenience and in-person connection, the retail landscape is evolving into a hybrid model where online and brick-and-mortar experiences intersect. Discover why consumers are gravitating back to stores, the essential role of digital in today’s shopping journeys, and how brands can succeed by developing an omnichannel strategy.
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During economic uncertainty, should businesses cut costs or invest wisely in new technology? We spoke with Akeneo CFO Nadine Pichelot to gain her insights on making savvy tech investments when budgets are constrained. Learn how smart tech choices today can fuel tomorrow’s success.
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As consumer demand for sustainability surges and regulations tighten, businesses face the challenge of integrating eco-friendly practices without sacrificing profitability. Discover how two pioneering companies have successfully woven sustainability into their core strategies. From educating consumers to innovating product design, these brands offer a powerful blueprint for navigating today’s sustainability-driven marketplace.
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Looking to capture the attention of budget-conscious shoppers this holiday season? Discover how you can empower savvy shoppers to make confident, data-driven decisions ahead of the busiest shopping season of the year, all while boosting sales and building lasting customer loyalty.
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Discover how leading bed retailer Bensons for Beds transformed a product data nightmare into a dream customer experience with Akeneo. Despite facing the challenge of educating consumers on the latest technologies and offerings, Bensons for Beds was able to streamline operations, enrich product information, and accelerate time-to-market, ultimately creating a seamless, omnichannel experience that kept shoppers sleeping happy.
Read more Discover the latest trends impacting this year’s biggest shopping days, and learn why ensuring enriched, accurate product information is the key to thriving in the holiday shopping rush.
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