Discover expert tips on maximizing your PIM system and leveraging Akeneo’s capabilities. Learn how to automate tasks, improve collaboration, and enhance product data quality to boost efficiency, increase revenue, and create seamless customer experiences.
Keywords
When brands and businesses share the same caliber as yours, standing out in today’s market is no easy feat. But with a Product Information Management (PIM) system in your back pocket, what once seemed impossible can suddenly be the very opposite! This centralizing solution is key to delivering compelling product experiences and driving business growth, all while effortlessly managing critical data. Akeneo provides its customers with a powerful suite of tools that boost data quality, improve team collaboration, and streamline workflows for maximum efficiency. With these advantages and more, implementing PIM is a clear path to success!
However, simply having a centralized solution isn’t enough. Like any powerful tool, Akeneo PIM must be wielded strategically to unlock its full potential. Without careful planning and a clear strategy, businesses risk falling into common pitfalls that can derail their projects.
Let’s take a look at five actionable tips to help you maximize Akeneo’s PIM, ensuring your product information remains accurate, engaging, and primed for success!
Inconsistent or incorrect product data can have serious consequences such as compliance risks and frustrated customers, especially in regulated industries. Inaccurate data can also lead to significant financial losses; for instance, Gartner estimates that poor data quality costs organizations an average of $15 million per year.
Akeneo’s Attribute Dependencies help eliminate these issues by automating data integrity, ensuring that only the correct attributes are assigned based on specific product types or categories.
By establishing conditional relationships between attributes, businesses can prevent incorrect data entry and reduce manual errors, leading to a more structured and accurate product database. This not only enhances data quality but also simplifies product management, allowing teams to work more efficiently while staying compliant with industry and legal standards.
Want to learn more about Attribute Dependencies? Take the Attribute Dependencies Akademy Course now.
Keeping product assets organized and accessible is crucial for smooth collaboration and faster time to market. With Akeneo PIM Asset Manager, you can effortlessly share product assets with both internal and external teams using a simple link. Whether through Tailored Exports or the Product API, this feature ensures that essential product information and assets are delivered quickly and efficiently to the right people.
By eliminating the need for cumbersome email attachments or scattered file repositories, Akeneo PIM Asset Manager enables teams to work with the most up-to-date and accurate assets, reducing errors and inconsistencies, which enhances cross-functional collaboration and makes it easier for marketing, sales, and eCommerce teams to align on product launches, promotions, and updates. Plus, with controlled access and permissions, businesses can maintain security and compliance while still facilitating seamless information exchange.
Check out our 10-Minute Akademy Course on Asset Manager to learn more.
Implementing the Rules Engine within Akeneo PIM can significantly enhance operational efficiency by enabling organizations to define, deploy, and modify business rules dynamically without requiring IT support. These rules often govern critical decisions like pricing, eligibility, and compliance checks, allowing businesses to adapt to changing environments quickly.
By automating repetitive tasks and decision-making processes, businesses ensure consistency and compliance across their organizations, reducing the risk of human errors and improving productivity. This automation process also encourages employees to concentrate on more strategic, high-value tasks without having to worry about the tedious, manual projects.
Register for a 10-minute overview of the Rules Engine in Akeneo Akademy to learn more.
Managing product data across teams can be overwhelming, but customizable collaboration workflows bring structure and clarity. Workflows that incorporate enrichment steps, approvals, and task assignments enhance the efficiency of the contributors. To further optimize team coordination and maintain operational efficiency, administrators can assign responsibilities, establish approval stages, and implement structured workflows.
Meanwhile, content contributors gain better visibility into their workload with assigned task lists, making it easier to track and prioritize their work. A workflow dashboard provides real-time progress tracking, allowing businesses to identify bottlenecks, refine processes, and enhance collaboration. By ensuring greater consistency and accuracy, these workflows help accelerate time to market and improve overall efficiency - everything a business wants!
Sound interesting? Have a go at our 15-minute Collaboration Workflow course on Akeneo Akademy.
Creating a consistent and engaging product catalog is key to delivering a seamless customer experience. Reference Entities help standardize and share essential product details, ensuring that attributes like brand information, care instructions, packaging details, and sustainability certifications remain accurate and uniform across all listings.
By enriching product pages with detailed and reliable information, businesses can tell richer product stories, build customer trust, and differentiate their offerings. Standardizing these details not only enhances product experiences but also improves data accuracy, making it easier to manage and distribute information across multiple channels.
Dive into a 7-minute overview of Reference Entities in Akeneo Akademy.
By implementing Akeneo’s latest innovations, businesses can streamline workflows, improve data accuracy, and create richer, more engaging product content, not only enhancing customer trust but also reducing errors, boosting efficiency, and accelerating time to market.
Whether you're just starting your Akeneo PIM journey or looking to refine your existing processes, these best practices will help you unlock greater efficiency, consistency, and impact.
Ready to take your product information to the next level? Dive into Akeneo Akademy to explore in-depth courses and start optimizing your PIM today!
Want to stay up to date on all the latest Akeneo innovations that are built to eliminate chaos, and delays from siloed operations? Be sure to opt in to receive our Monthly Product Update Newsletters, packed with great updates, tips, and tricks.
Our Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PX journey.
January is the busiest season for returns, but what really drives shoppers to send products back? Our latest survey reveals the top 10 insights into...
Read more
These days, B2B buyers and B2C shoppers are harder to please than ever. They, of course, want to find a product that suits their needs — but they a
Read more
Learn what product bundling is and explore its various types. Discover how businesses can implement this strategy effectively and leverage PIM to...
Read moreSign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
Akeneo Product Cloud
Product Cloud Packages
PIM - Centralize, Manage & Enrich
SDM - Onboard Suppliers
Activation - Syndicate Product Experiences
Shared Catalogs - Simplify Data Sharing
Insights - Analyze & Act
Overview
Professional Services
Training & Certification
Support & Help Center
PX Strategy Self Assessment
The Akeneo Partner Ecosystem
Become an Akeneo Partner
Blog
Resource Library
Become an Akeneo Contributor
Unlock 2025
