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Akeneo News

Dec 19, 2024 6 min to read

The Top 9 Akeneo Customer Stories of 2024

Discover how businesses across industries are transforming their product data management and driving success with Akeneo Product Cloud. From streamlining workflows and launching products faster to enhancing customer experiences and boosting operational efficiency, this blog highlights how nine inspiring stories from leading brands like Bensons for Beds, Peavey Industries, and Gadero overcame challenges like data silos, manual processes, and inconsistencies to deliver enriched, accurate, and engaging product information across all channels.

Keywords

Akeneo Community
PIM
Product Experience

Behind every great product experience is a story of transformation. At Akeneo, we’re unwrapping inspiring tales of success from businesses across industries who have partnered with us to tackle their product data challenges. From retailers scaling their data strategies to boost engagement to B2B manufacturers ensuring complete and consistent product data, these stories highlight the real-world results customers achieve with Akeneo Product Cloud.

In honor of the ninth day of PXMas, we’re showcasing nine incredible journeys where Akeneo played a pivotal role in driving success for global brands, manufacturers, and retailers. Whether you're looking to enhance your product data strategy or solve complex challenges, these stories demonstrate how Akeneo empowers businesses to innovate, differentiate, and delight their customers. Let’s transform your product experiences—together!

9 Stories of Customer Success with Akeneo

1. Drawer

Drawer, a brand known for its stylish and high-quality furniture and home décor, curates collections that seamlessly blend design and functionality. 

However, as their catalog grew, manual processes for managing product data created inefficiencies and delays, hampering their ability to deliver a seamless customer experience. 

Akeneo Product Cloud provided the solution by streamlining workflows and centralizing data management. This transformation not only simplified supplier collaboration but also ensured that Drawer could deliver enriched, accurate product information across all channels. 

The results? Faster product launches and an enhanced customer experience, powered by engaging and reliable product data. 

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2. Bensons for Beds

Bensons for Beds, the UK’s leading retailer of beds and mattresses, offers dreamy options both in-store and online. 

However, outdated systems created inefficiencies and inconsistencies, delaying product launches and impacting customer satisfaction. 

Akeneo Product Cloud stepped in to centralize their data, streamline workflows, and enable consistent, engaging shopping experiences across all channels. 

The results were transformative: a 20% faster time-to-market for new products, improved product data consistency, enhanced customer engagement, and greater operational efficiency. 

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3. Peavey Industries

Peavey Industries, a Canadian retailer specializing in agricultural, hardware, and home improvement products, faced significant challenges managing their growing catalog. Manual processes caused delays and led to inconsistent product data. 

Akeneo provided the solution by centralizing their data and automating workflows, ensuring accurate and consistent information across all channels. According to Shaun Guthrie, Head of Technology & eCommerce at Peavey, the changes had a transformative impact on productivity and business results. 

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The Akeneo PIM not only transformed the way we work but also ignited a wave of positive change, boosting productivity and driving business results.

Shaun Guthrie Head of Technology & eCommerce

Peavey Industries

4. Rainbow Shops

Rainbow Shops, a U.S. and Puerto Rico-based retailer offering affordable fashion and accessories, struggled with disconnected systems that delayed product launches and negatively impacted customer experiences. 

Akeneo’s Rules Engine revolutionized their operations by automating product data management, ensuring consistent and accurate information across all channels. This transformation led to faster, more accurate product management, delighting customers and improving operations. 

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5. Sealed Air

Sealed Air, renowned for their iconic Bubble Wrap® and leadership in sustainable packaging solutions, faced challenges with disconnected systems that caused data inconsistencies and impacted efficiency. 

Akeneo stepped in to centralize their data and simplify workflows, ensuring accurate, localized product information across global channels. The result was a transformation of complex taxonomies into efficient systems, enabling consistent and reliable product experiences worldwide. 

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6. Dodge Industrial

Dodge Industrial, a B2B leader in mechanical power transmission serving industries like agriculture and construction, struggled with manual processes and fragmented systems. 

These inefficiencies delayed product launches and created inconsistent data. Akeneo transformed their operations by centralizing data and streamlining workflows, enabling efficient and accurate product management. 

Trent Triola, eCommerce Manager at Dodge, highlighted how Akeneo made launching new products a seamless process. 

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7. Kitwave

Kitwave, a leading UK wholesale distributor supplying goods to retailers and foodservice operators, faced operational challenges due to an expanding catalog and data silos. 

Akeneo addressed these issues by centralizing data and streamlining workflows, enabling Kitwave to deliver reliable, consistent product experiences. 

The results included a dramatic reduction in the customer return rate, dropping from 10% to 1.6%, and a 7% higher average cart value for online sales compared to traditional telephone sales.

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8. AMG Medical

AMG Medical, a Canadian distributor of healthcare products, encountered significant inefficiencies in managing their growing catalog, which delayed product launches. 

Akeneo stepped in to streamline workflows and centralize data, drastically reducing catalog creation time from a year to just three months. 

This improvement marked a significant boost in operational efficiency, allowing AMG Medical to focus on delivering enhanced patient care and comfort. 

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9. Gadero

Gadero, Europe’s leading online retailer of garden wood and landscaping materials, faced challenges with manual catalog management processes that caused delays and inconsistencies. 

Akeneo resolved these issues by centralizing data and enabling cross-sell and upsell opportunities, which directly contributed to revenue growth. With accurate and comprehensive product data, Gadero enhanced their operational efficiency and customer satisfaction.

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12 Days of PXMas

On the 9th day of PXMas, we celebrate nine amazing customers who turned product data challenges into opportunities for transformation. From centralizing data to streamlining workflows, these stories highlight how Akeneo empowers businesses to deliver exceptional product experiences.

We’re honored to partner with these innovative companies and inspired by the results they’ve achieved. Together, let’s continue to build loyalty, drive sales, and unwrap new success in the year ahead!

Are you ready to take the next step?

Our Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PX journey.

Samira McDonald, Senior Manager, Community

Akeneo

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