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Move to composable commerce with Akeneo Product Cloud

Unlike a traditional monolithic approach, composable commerce allows organizations to leverage best-of-breed commerce vendors to create an ecosystem that is customized to meet their organization’s needs. Overhauling your entire system of product data can be daunting; where do you start? Start with Akeneo Product Cloud.

Leading Enterprises Choose Akeneo for their Composable Commerce Migration

Futureproof with Composable Commerce

Customer expectations, market trends, and businesses have significantly changed over the last few years and legacy eCommerce platforms can no longer keep up with the growing expectations your company needs to meet. Companies are looking to replatform and many are considering headless/composable architectural approaches that provide the flexibility necessary to build and design rich product and customer experiences for today and tomorrow, without the traditional front and back end system updates.

Increase business agility

Quickly adapt for new channels, markets, and customer types with flexible, composable solutions.

Reduce total cost of ownership

Empower business and IT teams with the tools they need, while reducing technical debt, as well as hosting, development, and maintenance costs

Deliver content faster

Ensure eCommerce performance and speed with cloud-native composable solutions that seamlessly deliver consistent customer experiences.

What is composable commerce?

Composable commerce is a development approach that enables organizations to activate their entire product record across every channel by leveraging plug-and-play capabilities that enable organizations to bring together best-of-breed commerce vendors into a singular, custom-built application.

Instead of the traditional approach, composable commerce software communicates via API. Each individual solution can be updated or replaced at any time without disrupting the rest of the system, meaning that your eCommerce stack is flexible and can scale to meet your needs.

Start with product data to ensure eCommerce success

Before replatforming to a composable commerce architecture, the first step is to get the underlying product data and content ready for the migration. A PIM should come first! Replatforming is a significant project, often requiring solution integrators (SIs) and other providers to manually gather, cleanse, and re-import product data and content via spreadsheets. This is a slow, cumbersome process that not only risks delaying implementation it risks bringing old, dirty data into your shiny new systems. By first establishing a foundation of complete and well-structured data in a PIM, you gain a repeatable and scalable process to deliver consistent and compelling product experiences to each channel and eCommerce platform that you use today or in the future.

MACH-Certified Product Cloud

Launched in 2020, the MACH Alliance presents and advocates for an open and best-of-breed enterprise technology ecosystem in order to future-proof and propel current and future digital experiences with open and connected enterprise technology. Certified as an Independent Software Vendor (ISV) member, Akeneo Product Cloud is accredited for embracing MACH philosophies and delivering MACH-certified services. Developed with open an API architecture that integrates seamlessly with existing legacy systems or future tech infrastructure, Akeneo Product Cloud enables your organization with the flexibility and scalability you need to support composable commerce.

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Benefits of Composable Commerce

Increase channel consistency

Create compelling and consistent product experiences across every channel, regardless of their specific requirements.

Stay current & competitive

Leverage best-of-breed technology solutions to ensure you are using the most up-to-date processes and delivering compelling product experiences

Accelerate time to market

Bring products to market faster and expand into new product lines, territories, and markets more seamlessly than ever before.

Adapt for growth

Easily expand your techstack to solve new objectives and remove systems that no longer support your goals.

Key Composable Commerce Capabilities

Customer Stories

Sep 10, 2019

Midland Scientific

Midland Scientific is a leading seller and distributor of scientific and laboratory instruments, mainly operating as a B2B distributor.

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Mar 07, 2023

Mole Valley Farmers

Mole Valley Farmers’ digital transformation journey 
to optimise their eCommerce architecture, leveraging improved speed to market with Akeneo.

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Jul 05, 2023

Bath Depot

Discover how Bath Depot utilized Akeneo and Valtech technology to accelerate their eCommerce offering and create personalized, hybrid shopping journeys.

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Are you ready to take the next step? Our PXM experts are here to advise you. Reach out today.