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Privacy Policy

Last Updated: January 2024 

The website www.akeneo.com (hereinafter the “Website”) is the institutional site presenting Akeneo’s solutions and services. The company Akeneo (hereinafter “Akeneo”) is the publisher.
This privacy policy explains how, during the access, use, navigation, and consultation of the Website by users (hereinafter “Users” or “you”), Akeneo collects, uses, and protects your personal data in accordance with the requirements of the General Data Protection Regulation (GDPR).

In this privacy policy, you will find information on the following:

  • What personal data is processed?
  • What are the purposes of collecting personal data?
  • Who are the recipients of the personal data?
  • Are the personal data transferred outside the European Economic Area?
  • What security measures are implemented by the Data Controller?
  • What is the retention period for the data?
  • What are the rights of Users regarding the use of their personal data?
  • Who are the contacts in case of questions about this privacy policy?

We invite you to read this policy carefully, which explains how Akeneo uses your personal data. This policy complements any document or information referring to the policy.

What Personal Data is Processed?

Akeneo collects personal data when you fill out a form on our Website or when you subscribe to our newsletter or a demonstration. The collected data includes:

Data type Examples of datas
Identification Data Name, First Name
Contact Information Email address, phone number
Professional Data Information about your company (revenue, number of employees), job position
Data related to your access to website resources Date and time of downloads, chatbot discussions
Data related to your interactions with Akeneo Information requests, complaints, exchanges with our services
Data related to your participation in Akeneo events Date and purpose of the event
Data related to your contributions on the website Testimonials, Case studies (may include your photograph, voice, video)
Data related to your job application (“Careers” section) CV, cover letter, photograph

Some of this data is mandatory, while others are optional to benefit from all the services offered on the Website. The mandatory or optional nature of the personal data to be provided is indicated on the collection forms. If you refuse to provide the required data, we may not be able to process your request. We also use a standard technology called “cookies” to collect information that helps us improve your browsing experience. Please read our cookie management policy for more details.

Purposes of Collection and Processing of Personal Data

Personal data collected during your navigation and use of the Website is processed for the following purposes:

Purposes Legal bases Exemple of Personal Data Usage
Processing User contact/information requests User’s consent To contact the User again;
To respond to User requests
Processing User demo requests Pre-contractual measures To contact the User again;
To organize a demo of Akeneo’s solution for the User
Processing User access requests to resources on the website User’s consent Communication, user experience personalization, analysis, and service improvement
Organizing events User’s consent Facilitating User registration and/or participation in events organized by Akeneo
Improving Akeneo’s products and services Akeneo’s legitimate interest in business development Collecting User feedback on Akeneo’s products and services
Publishing User testimonials on the website User’s consent Publishing and quoting User testimonials on Akeneo’s products and services
Commercial prospecting for clients Akeneo’s legitimate interest in business development Sending newsletters, commercial communications, or free training to Users regarding Akeneo’s products, services, and events
Commercial prospecting for prospects User’s consent Sending newsletters and commercial communications to Users regarding Akeneo’s products, services, and events
Processing a request to become a Partner or appear in the Appstore Pre-contractual measures Reviewing the User’s request
Contacting the User again
Processing your job application (“Careers” section) Pre-contractual measures Reviewing the User’s application
Managing pre-litigation or litigation Akeneo’s legitimate interest in defending its rights and interests Sanctioning any identified violation;
Managing any dispute or litigation
Compliance with legal and regulatory obligations Legal and regulatory obligations imposed on Akeneo Akeneo’s compliance with its legal and regulatory obligations
Responding to any User request in the exercise of their rights

Recipients of the Collected Personal Data

With the exception of what is presented in this privacy policy or what is permitted or required by applicable law, Akeneo does not share User data with third parties without their prior authorization, and Akeneo does not allow third parties to collect personal data from Website Users. However, Akeneo may share User personal data with its third-party service providers, such as hosting and data storage service providers, to the extent necessary to provide the services requested and expected by Users. These third-party providers will only have access to information strictly necessary to fulfill their designated functions, will be subject to confidentiality and data protection obligations, and will not be authorized to use your personal data for their own commercial purposes. As the Data Controller, Akeneo will in no case be released from its obligations to Website Users due to the use of such third-party service providers.

Recipients Purposes
Akeneo and its authorized personnel Providing the services offered on the website and managing the website
Akeneo subsidiaries and their authorized personnel Processing your job application
Talentsoft and Welcome to the Jungle companies For the administrative management of recruitment campaigns and candidate management
Our subcontractors (hosting providers, IT maintenance service providers, etc.) Administrative or judicial authorities For exclusively technical or logistical purposes In case of an express and motivated request from them or in the event of a proven violation by a user of legal or regulatory provisions
External advisors and other interested parties In case of managing potential disputes and/or other legal matters if applicable
Other third parties In the event of restructuring, reconstitution, acquisition, financing by loan, merger, sale of Akeneo’s assets, or a similar transaction, as well as in cases of insolvency, bankruptcy, or placement under receivership where personal data is transferred to one or more third parties as Akeneo’s assets.

Transfer of Personal Data Outside the European Economic Area

User personal data is processed within the European Economic Area (EEA) whenever possible. However, Akeneo’s subsidiaries and some of its service providers are located in countries outside the EEA, and your personal data may be processed in these countries. Akeneo may also organize events with partners located outside the EEA. In this case, you will be informed at the time of your registration for the event of the transfer of your personal data to the third country where the relevant provider is located.

Security Measures Implemented by the Data Controller

The protection of your personal data is a priority for Akeneo. We implement appropriate security measures to ensure the confidentiality, integrity, and availability of your data. These measures include securing our computer systems, managing access to data, encrypting sensitive information, and continuously training our staff on security best practices. We are committed to complying with industry standards for data protection, including the General Data Protection Regulation (GDPR) in the EEA. In the event of a security breach posing a risk to your rights and freedoms, we will inform you within the time limits prescribed by applicable law. If you have any questions about the security of your data, find a vulnerability, or want to report a security incident, please contact us at [email protected].

Retention Period for Personal Data

In general, your personal data will be retained only for the period necessary to achieve the purposes for which the data was collected or to comply with legal or regulatory requirements. Unless applicable exceptions apply:

  • Data collected via forms (contact/information request, access request to resources on the Website, etc.) are kept until their processing is complete.
  • Data collected as part of your registration for an Akeneo event is kept until the end of the next event.
  • Data collected as part of your registration to receive commercial communications or articles from Akeneo is kept until your unsubscribe.
  • Data collected as part of your job application is kept for two (2) years from your last contact with us unless local legislation recommends different retention periods and unless you request the destruction of your file.
  • Login data is kept for up to thirteen (13) months.

Beyond these periods, Akeneo retains your data for:

  • Three (3) years for data kept for prospecting purposes.
  • Five (5) years for data kept for evidence.
  • Ten (10) years from the close of the accounting year for data kept for accounting purposes, as well as for commercial documents.

Rights of Users Regarding the Use of their Personal Data

As a user of our site, you have the right to control the use of your personal data. You have the right to access your data, allowing you to obtain clear, transparent, and understandable information about how we use your personal data and your rights (as provided in this policy), as well as a copy of your personal data. You have the right to rectification in case your personal data is inaccurate, outdated, or incomplete. You have the right to erasure of your personal data (or the right to be forgotten) when one of the following reasons applies:

  • You object to the processing of your personal data, and there is no compelling legitimate reason for maintaining this processing (such as the obligation on Akeneo to retain certain personal data).
  • You object to commercial prospecting operations.
  • You decide to withdraw your consent on which the processing is based.
  • Your personal data is no longer necessary for the initial purposes that justified its collection or another type of processing.
  • The use of your data does not comply with applicable legislative or regulatory provisions.

The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal. You have the right to object to the processing of your personal data unless there are legitimate and compelling reasons that override your interests, rights, and freedoms, such as compliance with legal obligations or the establishment, exercise, or defense of a legal right. You have the right to data portability in accordance with applicable data protection laws, allowing you to receive the personal data you provided to us. This right applies only if it meets the following conditions:

  • It concerns only your personal data, excluding all anonymous data or data from third parties.
  • It does not harm the rights and freedoms of third parties, including ours (especially trade secrets or intellectual property).
  • It concerns personal data processed automatically (paper files are not included).

Processing is based on your consent or the performance of a contract concluded with us (to verify this, you can refer to Article 2 of this policy).

  • You have the right to temporarily limit the processing of your personal data, particularly for verification purposes:
  • When you contest the accuracy of your information, allowing us to verify that it is correct.
  • If the processing is unlawful, and instead of requesting erasure, you prefer to limit its use.
  • If we no longer need the data for processing but they are still necessary for you to establish, exercise, or defend a legal right.
  • If you object to the processing under your right of objection, during the verification period to confirm that our legitimate reasons outweigh yours.

If you wish to exercise any of these rights, please contact us at [email protected]. We will strive to respond to your request within the time limits prescribed by law. If you believe that the processing of your data violates data protection laws, you have the right to file a complaint with the Commission Nationale Informatique et Libertés (CNIL) via its website or by mail: 3, place de Fontenoy – TSA 80715 – 75334 PARIS CEDEX 07. This right can be exercised at any time for free, except for any postage costs and any possible assistance or representation costs if you choose to be assisted in this procedure by a third party.