Whether you are a consumer brand or a B2B manufacturer, your customers are omnichannel by nature. That means your products have to be everywhere they are, and not only visible, but delivering a high-quality product experience that meets their expectations.
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Omnichannel commerce is how companies align their go-to-market strategy to be everywhere their customers are, showcasing their products in a way that meets or exceeds expectations.
Shoppers today are omnichannel by nature – intentionally seeking out products on multiple channels, discovering products where it’s most convenient, and making purchasing decisions based on the information they find (or don’t find) across all these interactions with your brand.
Ensure your messaging is aligned across all your channels with easy access to consistent and accurate product information
Launch new products and new sales channels more efficiently to get in front of the customer with the right content at the right time
Make more informed strategic decisions and be more agile when optimizing your go-to-market strategies
Execute a winning omnichannel strategy with a cohesive balance across D2C, retailers, marketplaces, in-store, and more. Read more about how Akeneo helps execute these go-to-market strategies
Reach new audiences and grow your sales with direct connections to leading retailers and marketplaces around the world
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Learn moreOur Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PXM journey.