Akeneo lands the prize for Start-up of the year, joining the gems of French innovation Nantes, 20 September 2017 – At its annual ceremony last night, EY awarded the Start-Up of...
Nantes, 20 September 2017 – At its annual ceremony last night, EY awarded the Start-Up of the Year prize for the western region to Akeneo, a young seedling company from Nantes, specialising in unification of product information. This recognises the path followed by this start-up formed in 2013 which already has three capital rounds to its credit.
The Start-Up of the year prize means a lot to us. On the one hand, it confirms the relevance of our economic model and ability to innovate in a sector with emerging competition. On the other it also acknowledges, if that were still needed, that the issue of uniformity in product information is a major challenge for brands.
For the past four years, Akeneo's PIM (Product Information Management) open source solution has given brands the means to unify information about their products across all media, from the brands mobile app to its paper catalogue, via a Marketplace description. At a time when the consumer carefully monitors information before making a purchase, brands would be wrong to treat it as an unnecessary extra. The explosion in digital channels and the advent of voice assistants are driving uniformity and classification of product information to the top of the list of business marketing concerns.
This product, as an alternative to Excel, has already been downloaded over 40,000 times in the free version, and the corporate version is in use by over 150 customers in 160 pays. Open source is one of Akeneo's strongest stand-out features. It combines perfectly with the values of transparency and innovation held by the whole team.
Approval from investors and the innovation eco-system provide us with valuable support in achieving our growth objectives. Akeneo will reach these growth objectives particularly by expanding its presence beyond France.
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneos intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.
Leading global brands, manufacturers, distributors, and retailers, including Chicos, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneos AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.
Akeneo, a leading PIM provider, has advanced its CSR efforts, aiming for greater sustainability, diversity, and ethical practices under new CEO Romain Fouache, targeting socially conscious partners and customers for 2025.
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