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Dec 19, 2018

Product Information Management Provider Akeneo Secures Strategic Funding Amid Growing U.S. Expansion

Serial Entrepreneur Stephan Dietrich Joins Board and Company Secures Investment from Salesforce Ventures, Demonstrating Importance of PIM for Commerce BOSTON and Nantes, France, December 19, 2018 /PRNewswire/ — Akeneo, a...

Serial Entrepreneur Stephan Dietrich Joins Board and Company Secures Investment from Salesforce Ventures, Demonstrating Importance of PIM for Commerce

BOSTON and Nantes, France, December 19, 2018 /PRNewswire/ -- Akeneo, a leading provider of Product Information Management (PIM) solutions for corporate brands and retailers, today announced that it has generated a triple-digit year-over-year growth rate for the last six consecutive years. In 2018, Akeneo signed on a slew of global clients, including Fossil, Sunbelt Rentals and Rural King, demonstrating the increasingly strategic role of product experience management (PXM) in the commerce stack.

As Akeneo continues its rapid expansion across Europe and North America, it recently secured a strategic investment from Salesforce Ventures and investor Stephan Dietrich, who will also join the company as an independent board member. Dietrich is a serial entrepreneur and global leader with 25 years of management, sales, and marketing experience with SaaS businesses. His last brainchild Neolane, a conversational marketing company was acquired by Adobe Systems for $600 million in 2013.

Its remarkable to see Akeneos rapid growth and industry recognition over the years. As brands and retailers grapple with an ever-exploding number of customer touchpoints and channels, I believe Akeneo is well positioned to seize this market opportunity and Im glad to be helping them expand their global footprint.

said Dietrich.

 

Akeneo’s open source PIM platform provides corporate brands and omnichannel retailers with a comprehensive solution to manage product information and online catalogs. In the era of experience driven commerce, many merchants rely on the power of product information to deliver compelling, consistent, and personalized customer experiences across sales channels.

Akeneo’s PIM capabilities have been helping Salesforce Commerce Cloud customers improve their time-to-market and customer experience, using a certified cartridge available on the Commerce Cloud Partner Marketplace. This new investment will allow Akeneo to create deeper integrations customized for Salesforce users; a new cartridge update will be released in the coming weeks to provide a further boost to catalog manager productivity and facilitate product experience management.

We are excited to support Akeneos innovative PIM platform as they leverage Salesforce Commerce Cloud to deliver enhanced benefits to our joint customers.

Alex Kayyal Partner

@Salesforce Ventures

Akeneo PIM has evolved from a tactical tool into a full-featured strategic business application that enables customized and personalized product experiences. With our investors strong support and technology expertise, we look forward to further optimizing our product offering and pioneering the use of machine learning to help both B2B and B2C merchants thrive in todays omnichannel commerce world.

Fred de Gombert CEO and co-founder

@Akeneo
 

Akeneo will use the new funding for continued AI research and development, and to hire new employees to expand the company’s footprint in North America.

Salesforce, Salesforce Ventures and others are among the trademarks of salesforce.com, Inc.

About Akeneo

Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneos intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.

Leading global brands, manufacturers, distributors, and retailers, including Chicos, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneos AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.

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Mar 05, 2025

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