2024 B2B Survey Results
Discover the pressing challenges and shifting trends happening within B2B
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Challenge
A Product Cloud is the only solution that allows commerce businesses to manage, orchestrate, activate and optimize the entire product story across channels. Delivering world-class product experiences with a Product Cloud drives revenue growth, reduces return rates, and increases customer satisfaction and loyalty, while reducing time-to-market, increasing agility to be on new channels, and improving employee productivity and impact.
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In this report by Forrester Research, discover the power of the circular economy, where rethinking the traditional supply chain model can offer solutions to reduce consumption, extend product lifecycles, and encourage recycling and reuse. Packed with real-world examples and actionable insights, this report provides a comprehensive look at how manufacturers can adopt circular strategies to cut costs, reduce environmental impact, and stay ahead of regulatory demands.
Read the whitepaper
This holiday season, shoppers are blending online and in-store experiences, tightening their budgets, and prioritizing eco-friendly purchases more than ever before. From omnichannel optimization to sustainability-driven purchases, discover key insights that will help you maximize holiday sales and minimize the dreaded post-holiday return season.
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Discover the critical challenges facing the B2B industry today, ranging from adopting B2C-inspired buying experiences to mastering product information management and regulatory compliance, along with actionable strategies to overcome these challenges, ensuring that your organization not only survives but thrives in this new digital era.
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