Akeneo Product Cloud
Product Cloud Packages
PIM Manage & Enrich
SDM - Onboard Suppliers
Syndication - Activate Product Experiences
Shared Catalogs
Insights - Analyze & Act
Integrations
Professional Services
Training & Certification
Support & Help Center
PX Strategy Self Assessment
The Akeneo Partner Ecosystem
Become an Akeneo Partner
Blog
Resource Library
Become an Akeneo Contributor
Download the eBook
"*" indicates required fields
Avoiding Greenwashing
How to build impactful, sustainable strategies through product experiences
Learn MoreLearn MoreLearn MoreOur in-depth guide walks you through how PIM supports a strong product experience offering across all channels, and what to look for in a PIM solution. Download it today!
Type
Challenge
As commerce continues to shift and change, customers are increasingly demanding innovative and consistent brand experiences wherever they shop. In today’s competitive environment, it is no longer enough to merely list your products across multiple sites; brands and retailers must deliver engaging product experiences with accurate and up-to-date product information everywhere their consumers are. Why?
Product experiences set the foundation for customer experiences. The most critical part of a customer’s experience with your brand is their interactions with your product; if they don’t trust your product, they won’t trust you.
Product Information Management (PIM) enables organizations to easily and rapidly create and deliver the compelling product experiences needed to drive good customer experiences, reach more markets, improve sales conversion rates, and take advantage of new sales channels.
In this free, downloadable guide, you’ll develop a deeper understanding of:
Download our PIM 101 guide today to jumpstart your journey towards consistent and compelling omnichannel product experiences.
"*" indicates required fields
Greenwashing damages trust, invites legal risks, and alienates eco-conscious consumers. Discover the hidden costs of greenwashing and insights into how leading industries are aligning sustainability with transparency in this comprehensive guide, complete with actionable steps to creating genuine, data-driven sustainability strategies. Packed with industry examples, regulatory insights, and innovative approaches, this guide equips your business with the tools to authentically demonstrate environmental responsibility and turn sustainability into a competitive advantage.
Read the whitepaper
Discover how Akeneo addresses the unique challenges faced by the manufacturing industry, such as siloed product information, outdated eCommerce platforms, and the complexities of omnichannel strategies. By leveraging the Akeneo Product Cloud, manufacturing organizations can centralize and enrich their product data to create a single source of truth, enabling faster time-to-market, seamless scalability, and superior customer experiences. This guide provides actionable insights for VPs of eCommerce marketing, highlighting real-world applications to modernize platforms and optimize operations for efficiency, accuracy, and agility in a dynamic market landscape.
Read the whitepaper
In this report by Forrester Research, discover the power of the circular economy, where rethinking the traditional supply chain model can offer solutions to reduce consumption, extend product lifecycles, and encourage recycling and reuse. Packed with real-world examples and actionable insights, this report provides a comprehensive look at how manufacturers can adopt circular strategies to cut costs, reduce environmental impact, and stay ahead of regulatory demands.
Read the whitepaperSign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
