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Whitepapers

Nov 28, 2016

From Overwhelming to Organized: Scaling Global Product Management

Find out all you need to know about how retailers can organize their products and adapt their operations to new geographic markets!

Type

B2B
B2C

Challenge

Translation & Localization

Whether you’re a retailer with hundreds of stores or a popular online business, you’re likely setting your sights on new, international markets. Why not? Entering a new country is an excellent way to dramatically increase sales, especially when the domestic market is stagnant and saturated.

With the growth of online sales channels and the easing of restrictive regulations, retailers are facing less barriers than ever to sell abroad, especially in the European Union. From the consumer point of view, safer payment methods, stronger consumer protection, and streamlined logistics all contribute to increased cross-border online shopping.

Tantalized by the opportunities offered by international expansion? Download this guide today to learn more about how online retailers can organize their products and adapt their operations to new geographic markets.

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Nov 25, 2024

Salesforce Industry Insider: Manufacturing

Discover how Akeneo addresses the unique challenges faced by the manufacturing industry, such as siloed product information, outdated eCommerce platforms, and the complexities of omnichannel strategies. By leveraging the Akeneo Product Cloud, manufacturing organizations can centralize and enrich their product data to create a single source of truth, enabling faster time-to-market, seamless scalability, and superior customer experiences. This guide provides actionable insights for VPs of eCommerce marketing, highlighting real-world applications to modernize platforms and optimize operations for efficiency, accuracy, and agility in a dynamic market landscape.

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Nov 01, 2024

2024 Forrester Report: The Circular Economy & Sustainable Manufacturing

In this report by Forrester Research, discover the power of the circular economy, where rethinking the traditional supply chain model can offer solutions to reduce consumption, extend product lifecycles, and encourage recycling and reuse. Packed with real-world examples and actionable insights, this report provides a comprehensive look at how manufacturers can adopt circular strategies to cut costs, reduce environmental impact, and stay ahead of regulatory demands.

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Oct 08, 2024

3 Key Trends for the 2024 Holiday Shopping Season

This holiday season, shoppers are blending online and in-store experiences, tightening their budgets, and prioritizing eco-friendly purchases more than ever before. From omnichannel optimization to sustainability-driven purchases, discover key insights that will help you maximize holiday sales and minimize the dreaded post-holiday return season.

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